The Achievers: The Story of the Lebowski Fans is a documentary looking at the cultural phenomenon of The Big Lebowski and how it has gained the following that it has. This is a great medium for fans of The Big Lebowski to express their devotion, as several fans were interviewed and therefore could have explained why they were fans. Furthermore, the people who made the documentary themselves could have been fans, and therefore this would have been a great way for them to share their love of the film with fellow fans.
The producers might have made this documentary because they understood that it would have already had an audience because of the cult following behind The Big Lebowski. Therefore, fans of the film might have watched the documentary as a means of acknowledging their attachment to The Big Lebowski.
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